Vote and support ABSOLUTely talented young musicians!

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Promotion of liquor isn’t an easy task as in some countries TV advertisements with strong alcohols are banned. That’s why some of them learned Social Media marketing very well and Absolut surely belongs to this group. This is not the first time when we cooperate with Absolut and we have…

Enlighten your fans like Philips did!

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Imagine that you set up a new car manufacturing company. You invested a lot in a currently unknown, but surely the best technology – your vehicles are simultaneously durable, ecologic, nimble, good-looking and cheap. It is in your interest to make customers well informed about automotive industry – the quality…

Do you want to enrich your main photo? Make it Kenyan!

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Since the Facebook algorithm has been changed in June 2016, being visible on people’s News Feeds became harder for marketers. The content uploaded through pages is much less visible than this from friends. That’s why content marketing which provides entertainment becomes more and more important part of campaigns. Make it…

Wawel counts on its fans’ opinions and proves that their voice matters!

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Keeping an eye on customers’ opinions is essential to remain at the top of any branch on the market. Nowadays consulting companies make huge money on research and infinite number of rapports about social preferences. Using such complexed services gives some competitive advantage, however receiving feedback online, directly from fans…

How to make your product launch ABSOLUTely beneficial?

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August, drinks, limes… What kind of associations have aroused in your head? Hope that you have something to cool you there – it isn’t a bad scenario if it fits in a glass! Absolut, a popular vodka brand, launched its new lime taste. On this occasion, they decided to organize…