Nickelodeon Kids’ Choice Awards has been aired since 1988, which means that next-years gala will be the 30th anniversary of Oscars for kids. The division from India decided it deserves
a celebration and asked us to help them gather as many votes, as possible. Being a part of such activation was definitely our moment of praise.
With 13 categories eligible for the vote, our partners asked us to create 3 separate apps
with sets of 5 or 3 questions. Each question was related to different category, such as „Best Movie Actor”, „Best Bollywood Movie” or „Best Dancing Star” and allowed users to vote for one out of 5 possibilities in each of the categories. To make your vote count, each voter was asked to leave a lot of personal information that would help the brand identify the voters. Thanks
to our activation, Nickelodeon found out such information as age, name or e-mail address
of each voter.
In case you are interested in engaging your audience in the most interactive way possible
or just want to implement something new and fresh in your social media marketing strategy,
hit us up at firstname.lastname@example.org. Our team is ready for you!